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Strategic positioning for B2B companies.

Vivocreativo works alongside B2B companies that want to build a new phase of growth. We start from the analysis of the company, the market and the opportunities to identify where to focus resources and investments, define the positioning and build a strategy able to guide the activities that follow.

Strategy and execution, in the same direction.

A strategy creates value when it can guide concrete decisions and activities. This is why Vivocreativo integrates Strategy & Positioning, Brand & Communication, Marketing & Growth and Marketing Advisory into a single system.

We define the direction and coordinate the skills needed to turn it into brand, tools, marketing activities and market development.

DISCOVER WHAT WE DO

People, before tools.

Vivocreativo is a multidisciplinary team that believes in dialogue, curiosity, responsibility and the quality of the project. Because behind every strategy there are always people who have to make decisions and turn them into reality.

Alice Abbruzzese - Strategist & Designer

Alice Abbruzzese

Strategist & Designer

Chiara Elettra Marcandalli - Strategist & Designer

Chiara Elettra Marcandalli

Strategist & Designer

Luca Barborini - Head of Design

Luca Barborini

Head of Design

Hande Ozkalemkas - Graphic & Video Designer

Hande Ozkalemkas

Graphic & Video Designer

Sara Lucia Bresciani - Digital Marketing Designer

Sara Lucia Bresciani

Digital Marketing Designer

Aleksandr Volkov - Web Developer Full Stack

Aleksandr Volkov

Web Developer Full Stack

Inês Carvalho - Web Developer Full Stack

Inês Carvalho

Web Developer Full Stack

Fabrizio Facciocchi

Founder and Brand Strategist

For almost twenty years he has worked alongside entrepreneurs and companies in building positioning, branding and marketing strategies. Today he leads Vivocreativo with one conviction: before choosing the tools, a company must know where it wants to go and why it should be chosen.

Fabrizio Facciocchi - Founder and Brand Strategist

A method, not a formula.

In almost twenty years of experience we have learned that every company has different problems, markets and objectives. From this experience comes the VIVO® Method

V

Vision

Understanding where
the company wants to go.

I

Identity

Defining what makes it
truly different.

V

Value

Building an offer
that is relevant to the market.

O

Objectives

Turning strategy
into measurable results.